THE CONTENT COCKTAIL
A 5-DAY FAST TRACK TO A SOCIAL STRATEGY YOU CAN'T WAIT TO SHOW UP FOR.
Craft your unique recipe for consistency, confidence, and content, with daily video trainings delivered straight to your inbox. The lessons are 6-8 minutes each and include actionable steps so you can implement, as you go.
THE
DEETS
Develop Content Themes that connect with you and your people
Uncover your unique perspective so you can show up with a clear POV
Leverage your unique expertise to become a sought-after authority
Establish a posting consistency you can actually stay accountable to
Starting from the moment you sign up, you’ll receive a video lesson straight to your inbox, to enjoy with your morning coffee or pop in your ear while you prep lunch. The lessons are short and sweet, so they're easy to digest and implement, every day.
Hostess
With
The
Mostess
Meet
Your
While you may know me as my nickname, The Content Queen, my actual name is Xanthe Appleyard. Some other titles I go by include:
Public Relations Graduate, Creative Agency Founder, Content Marketing Strategist, Cute Food Brand Enthusiast, Helicopter Dog Mom, Amateur Bartender, Boutique Rental Host…
But to that first point, it’s true – I’ve been creating content and managing social media for businesses since Instagram was invented. That was 13 years ago, by the way. I’ve learned a lot of things, but the most relevant one for this particular corner of the internet is this:
You can’t cheat, hack, outsmart, or frankly, keep up with, the algorithm.
The good news? You CAN become an industry leader, community cultivator, and prolific, emboldened creator without it.
My version of social media success doesn’t include viral videos, thousands of followers, trending sounds, or strict scheduling. It’s about community, relationships, ease, pleasure, and genuine excitement for showing up to share.
I promise, with this Content Cocktail, that'll be your version, too.
XANTHE APPLEYARD
CONTENT COACH FOR CREATIVE LEADERS
binge our content
Our online presence is a steady dose of unfiltered entrepreneurship, spicy takes on content marketing, big LA energy, doing FUN sh*t in community, doing ALL sh*t on our own terms, the tasty side of travel, our sunny house in Echo Park... and romanticizing everything, along the way. It's often unhinged, always honest, and forever a f*cking good time.
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