The only digital platform you won't need a ~*detox*~ from :P

Remember counting down the minutes ‘til you were allowed to leave the dinner table? 

The mad-dash to the computer room where you’d shift in your seat to the sound of the dial up?

The anticipation of checking what your friends had sent while your Away message was set to “w/ fmly, b bck @ 8”?

The digital realm began as both outlet and escape, a place to connect, consume, and create, a liminal portal where you let your curiosity lead. The universes of your own making — Neopets, Xanga, LiveJournal — were simply experiments, excuses to meander, imagine, believe. 

When you couldn’t measure your value in the currency of views, technology wasn’t a burden, it was a playground. 

But the online world holds more weight now. The universe you've created here is realer. The narratives you're shaping are true.

The impact of your presence doesn’t end when you get called up for dinner — it reverberates through your industry as the algorithm disperses your posts.

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Social Life is a culmination of both: a return to a time when you were in ~*no rush*~ to log off, while recognizing that what’s joyful to you today is different, deeper.

You're not just looking for another reason to dilly dally on the internet — you're longing to blend the [nostalgic expression] of your teen years with the [wisdom and mission] of your now.

It's here

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Where imagination becomes impacT
where creativity fuels change


Join Social Life

FOR THE

AND THE

Online Leader

MySpace Kid

you're ready for your work to be recognized [and you're done feeling shame for admitting it]

you never stopped loving the internet [you've just been waiting for it to get silly again]

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3 MONTHS TO:

→ break *free* from the confines of your title
→ share [beyond] the tidiness of your service suite
→ be *known* for your ideas not just your skills ;)
→ learn to lead better by DOING IT!!!!
→ expand your impact through ~~collaboration~~
→ challenge [and] contribute to industry conversations

Sign Me Up

SOCIAL MEDIA, THE WAY IT'S SUPPOSED TO BE


Fuck Around! Find Out!

The fire-flames emojis aren’t enough, anymore.

You’re craving richer dialogue around the topics you share — but you’ve been holding back on sharing those topics because you don’t want to halt your momentum by changing course.

[SOCIAL LIFE] is the secret third option: a space where you can express yourself wholly, in message and medium, without having to worry about the algorithm hiding it or your audience getting it, testing your most out-there perspectives and outside-the-box visuals so you can fuck around to find out ~*before*~ it goes public.

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Bye Amy

No ~*algorithms*~ / No Trolls / No #ADS / No Tech Bros / No Amy-from-high-school lurking in your Stories views

sounds dreamy

Every scroll sesh, you’re met with a dumping ground of content from ex-clients, frienemies, and distracting ads from products you’ve already bought.

Instead of stimulating your creativity, it contributes to your overwhelm — leaving you x-ing out without any fresh ideas, desperately looking for some grass to touch to recalibrate.

[SOCIAL LIFE] is an incubator for innovation stacked with conversations that stretch your perspective and expand your imagination ~*every time*~ you open the app. There's no pressure to share or expectations for engaging, so drop meaningful takes or just tap in for the fun of it, you’ll leave with your creative cup overflowing, either way.

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♡ REDEFINE YOUR ROLE ONLINE
♡ LET YOUR FREAK FLAG FLY
♡ FIND TOTAL FEED FREEDOM
♡ HAVE FUN (AND GET SMARTER)
♡ MAKE CONTENT THAT NEVER MISSES
♡ CO-CREATE WITH THE REAL ALGORITHM
♡ UNPOLISH YOUR PUBLIC PERCEPTION
♡ MEET YOUR NEXT COLLAB (OR CLIENT!)

YOUR NEW SOCIAL LIFE

Yes Plz

Fuck “pushing the envelope” — you’re ready to rip it up entirely.

 You’ve been growing a reputation around your offers, but talking about your services online leaves you stifled, wishing you could be known for something beyond your skills.

[SOCIAL LIFE] answers your ache to break free from the box you’ve been put in, and build a new one that fits not just the leader you are now, but the ~*luminary*~ you’re becoming.

Hard Facts!

Escape the “what are people going to think” spiral! Remove the weight of pErfOrm@nce! Seek ~*feedback*~ instead of validation! Expand your knowledge through your peers!!! Resource other [smart people] to strengthen your perspective!

into It

Sounds Rad Tbh

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THE DIGITAL PLATFORM YOU WON'T NEED A DETOX FROM

[CULTURE]

Live calls to discuss trends, articles, and current events, alongside a prompts to help you plan your content in response, so you can read the room and shift the energy in it

[CO-CREATION]

Cameras-off co-creation sessions blocks to get-shit-done together in real-time while resourcing me + the group for support as you create so you don’t get stuck in indecision

[PLAYGROUND]

 A 24/7 platform in Circle to brainstorm together, and a feed to share your content concepts for dialogue + insight to hone your ideas privately before the public sees 'em

[SUPPORT]

Weekly async office hours to ask me anything about your online strategy (including selling  + growing online,  and planning your public-facing content)

[NETWORK]

A bevy of fellow luminaries exchanging not just ideas but opportunities, who will see, support, and amplify your message (no more algos needed to be seen!!)

[INTROSPECTION]

This isn’t another place you have to be “always on” — there’s built in time (and guidance!) to reset and reflect before we move into the next cycle of co-creation

Starts

April 1st

Runs For

13 weeks

Calls / Co-working

TUESDAYS
7AM + 4PM PST

every 4th week off for [reflection]

hosted in

CIRCLE

Party Size

100

Investment

$444
OR 4 X $111

PLUS A 24/7 PLAYGROUND TO Share your posts to our private circle platform to invite feedback, community dialogue, and meaningful insights based on the real algorithm (PEOPLE!!!) that will help you hone your perspectives in preparation for the public stage

And if your immediate thought was, "why would I shell out $444 USD on something that, as I've known it, only overwhelms, distracts, and makes it harder for me to show up for my business?" I mean, I'd be thinking the same thing.

But while I've described Social Life as a social media platform, it's also kind of... not. 



It's a place to:

001 / Receive feedback on your content in real-time so that you can keep showing all the way up without second-guessing, step more strongly into your perspective, and embody your mission as a leader everywhere

002 / Test new strategies and systems with support, refining as needed with my direct input

003 / Leverage an incubator for your ideas, planning and ideating within the social life community (like having a marketing department stacked with ideal clients at your fingertips)

004 / Be held accountable in planning your weekly content and gain insights to improve and optimize each post for maximum impact and engagement

005 / Have ongoing discussion about cultural movements and trends that will spark new ideas for how you can show up and support your community in a way that’s timely and relevant

006 / Access an forum for Q&A with me on ALL things content — from writing compelling copy to calling in brand partnerships, and everything in between — alongside an intimate group of driven leaders to maintain momentum and strengthen your network.

I'm calling it a social media platform, but I mean it the way they SHOULD be, not the way you’ve known ‘em. 


K, I'm there

Lovely

Nothing beats the satisfaction of an “I’m so glad someone finally said this” in the DMs, but if you’re being honest… it’s been a minute.

You’re so caught up in the day-to-day deliverables that your focus feels narrow — you’re just trying to keep up with the conversations in your industry when you'd rather be setting the pace.

You know it’s not enough to repurpose the conversations you’re having in client calls (if you’re going to change culture, you need to be plugged into it) but every feed is so fucking noisy, you have no idea where to start.

[SOCIAL LIFE] will prompt discussion and reflection around what’s relevant to your people right now, so you don’t have to weed through a sea of celeb memes just to create content that hits home for them.

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An algorithm-free space to shape your impact on your terms


You know you’re not “supposed” to care about how you’re perceived on the internet, but you fucking do.

(Spoiler alert: same).

But when you spend hours each week analyzing your online energy — whether your content isn’t serious enough/silly enough/poignant enough/interesting enough — you end up performing a version of self that still doesn’t tell the whole story.

At [SOCIAL LIFE] you’ll invite trusted peers to reflect your presence back to you so that you can shape it in a direction that encompasses all that you are.

Fearing how we’re perceived keeps us stuck — but understanding how we’re perceived is a superpower.

I like that

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The future WILL BE crafted by the leaders who are brave enough to try


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I hosted a week-long teaser to [SOCIAL LIFE] called CO-CREATE to give folks a taste of what the platform would contain, from prompts to unearth the things you really want to be talking about online to co-working sessions to make it happen in a supported + focused space.

The vibes were kind of bananas:

Social Proof (lolz)

shit got fucking done

The accountability was unhinged

The Energy was Next Level

...AND THAT'S JUST WHAT WE DID IN 5 DAYS. 

Imagine what'll happen in 90 of 'em?

Click here to find out

Beneath your goal of visibility is a desire to be discovered, and the leaders you look up to are leveraging a ~*new*~ approach — one that doesn’t rely on algorithms but is rooted in relationships.

You’ve already declared collaboration as your currency in 2025, but you’re stuck on who to reach out to, wondering what alliance will amplify your impact and reach the right people.

Here, we hold our ideas in an outstretched hand and embrace discoverability in shared community, engaging in collaboration every time you post until you find your perfect match.

I Wanna Meet 'Em

KICKOFF WEEK:

  • Create your Social Life ~*profile*~ and get to know everyone on a new level, beyond the confines of your existing online presence

WEEK 001: IDEATE

  • Meet for our first culture calls that will inform how you're impacting your industry through your platforms this month 

  • Receive prompts to help with your creative process and be invited to share and discuss what you’re working on in our Circle platform

    + Ask-me-anything on Monday and I’ll respond with personalized feedback throughout the week!

WEEK 002 + 003: CO-CREATE

  • Join our cameras-off co-working sessions where you can bring your ideas to life with live support

  • Share and discuss everything you’re working on in our Circle platform, strengthening your perspectives in dialogue with your peers

    Ask-me-anything on Monday and I’ll respond with personalized feedback throughout the week!

WEEK 004: REFLECT

  • Your *introspection* workbook + prompts will guide to turn inward, consider how your content has felt (for you + your people!) and how you want to evolve it each month

  • The platform will remain active as we reflect in community, gaining insight from the group that you can carry forward into our next ideation week

    + Ask-me-anything on Monday and I’ll respond with personalized feedback throughout the week!

How it goes down

APRIL 1ST-JUNE 27TH
(THAT'S 13 WEEKS!)


THIS FEED WON'T DISTRACT YOU FROM YOUR WORK, IT WILL INSPIRE IT


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This format of weeks 1-4 will repeat for weeks 5-8 and 9-12, ‘til we wrap on June 27th.


THE TECH STACK

Zoom (calls) / Circle (platform) / Notion (workbooks)
[They’re all free for ya, and can be used on your phone or desktop]

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Click Here If You're In!

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All calls will be hosted on TUESDAYS at both 7AM PST and 4PM PST. Recordings will be provided for all Culture Calls but co-working sessions will not be recorded. 

 [SOCIAL LIFE] gives you the freedom to express yourself in any medium — words, visuals, video, audio — inviting you to lean into the form of ~*expression*~ that feels right, right now.

With the space to just-fucking-run-with-it, figuring out where you want to share it publicly no longer becomes a compromise for your creativity, but a [compliment] to it.

oh good!!!

Where [digital puttering] meets online purpose, and following your imagination reveals your greatest ~*impact*~ yet

i'll be there

Play In Private

Lead in public

social life