the happy (24) hour strategy intensive
A solutions-based strategy session and 24h of 1:1 voice-note coaching to strategize the way you show up online.
I ONLY OFFER A SMALL HANDFUL OF HAPPY HOUR INTENSIVES EACH QUARTER, SO DROP YOUR INFO BELOW TO BE NOTIFIED WHEN SPOTS BECOME AVAILABLE.
By strategizing a clear path forward, we’ll get that laundry list of big ideas out of your head and onto the feed in a way that supports your goals, engages your audience, and INSPIRES you.
You’re ready to take action yesterday, but your creativity is being crushed under the weight of all of those saved tips, tricks, and hacks telling you what you should + shouldn’t be doing to reach your goals, on the internet.
You’re unsure of the next best step towards the impact you crave, and are ready to invest in expert insight for a tailored strategy that aligns with YOUR brand, YOUR vision, and YOUR capacity.
Establishing the core conversations you want to lead in the online space
Strategizing your schedule, workflows, and processes for sustainably showing up
Developing your next offer from ideation, to messaging, to marketing
Creating systems for sell your services in an authentic, non-ick kinda way
Planning out your monthly content calendar with specific, unique post ideas
Having a roll-out plan to seamlessly step into your next season of business
…OR SIMPLY having a dedicated, personalized coaching container to ask me absolutely anything that will help you grow an invested community that outlasts the algorithm.
getting "unstuck" can look like...
While you may know me as my nickname, The Content Queen, my actual name is Xanthe Appleyard. Some other titles I go by include:
Public Relations Graduate, Creative Agency Founder, Content Marketing Strategist, Cute Food Brand Enthusiast, Helicopter Dog Mom, Amateur Bartender, Boutique Rental Host…
But to that first point, it’s true – I’ve been creating content and managing social media for businesses since Instagram was invented. That was 13 years ago, by the way. I’ve learned a lot of things, but the most relevant one for this particular corner of the internet is this:
You can’t cheat, hack, outsmart, or frankly, keep up with, the algorithm.
The good news? You CAN become an industry leader, community cultivator, and prolific, emboldened creator without it.
My version of social media success doesn’t include viral videos, thousands of followers, trending sounds, or strict scheduling. It’s about community, relationships, ease, pleasure, and genuine excitement for showing up to share.
I promise, with this resource, that'll be our version, too.
XANTHE APPLEYARD
CONTENT COACH FOR CREATIVE LEADERS
I ONLY OFFER A SMALL HANDFUL OF HAPPY HOUR INTENSIVES EACH QUARTER, SO DROP YOUR INFO BELOW TO BE NOTIFIED WHEN SPOTS BECOME AVAILABLE.
binge our content
Our online presence is a steady dose of unfiltered entrepreneurship, spicy takes on content marketing, big LA energy, doing FUN sh*t in community, doing ALL sh*t on our own terms, the tasty side of travel, our sunny house in Echo Park... and romanticizing everything, along the way. It's often unhinged, always honest, and forever a f*cking good time.
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