CONSULTING / COURSES / CONTENT / community
We help creative leaders harness the potent power of community (online and IRL) with content strategy, courses, and collaborative events.
ON MENU
the
There's one major difference between sharing a post and leading a conversation: only the latter keeps your audience coming back for more. Our approach to content marketing deeply engages the people you built your brand to serve, fostering loyal customer relationships through a clear perspective and a compelling community culture.
content strategy + creative direction
monthly planning + implementation support
PHOTO + VIDEO CONTENT CREATION
community leadership + CONTENT skills
001. content HAPPY HOUR
A Focused Session to Strategize The Way You Show Up Online
In this 1:1 coaching session with Xanthe we'll dive deep on all things social media, with a personalized, solutions-based focus on content themes/ideas, post frequency + workflows, organic community growth, messaging, and marketing from a place of authenticity.
002. THE CHAMPAGNE ROOM
An Immersive 1:1 VIP Coaching Experience To Pop The Cork on Your Potential
In this 1:1 VIP coaching experience, we’ll pop the cork on your potential, build + implement your custom content strategy, raise a glass, and watch it WORK. With a content expert in your back pocket, you'll never second-guess your marketing again.
We'll meet monthly to strategize, ideate, and plot your content calendar, and then continue collaborating via Voxer (voice message coaching) in between planning calls. From content reviews + feedback, brainstorming fresh ideas, exploring new opportunities, crafting captions, and developing visuals together, you'll be strategically supported anywhere your brand shows up online.
003. UGC + content CREATION
Sponsored Content Collaborations
We concept, create, and edit aesthetically on-point photo and video content tailored to your brand's unique identity – and we'll share it with our audience, too. (Think influencer sh*t, but with 20+ years of combined experience in photography, public relations, and marketing.)
BECOME THE LIFE OF THE PARTY
Amplify Your Authenticity,
A 6 week action-focused content coaching program for the aspiring community leader who is ready to show up fully as the face of your brand and embrace the potent power of leading authentically, bravely, and strategically, in the social media space.
10x Your Impact.
004. ONLINE IDENTITY + CONTENT MARKETING
STRATEGY
Ideal for brands who need a foundational reference point to share among team members, content collaborators, or create campaign briefs for the long-term, we build a fundamental, enduring framework for your brand's message, organic marketing, community growth, and partnerships.
by the way
It's possible to lead a thriving community online and enjoy an enriching life offline.
Our method will never ask you to over-share, over-post, or over-think your content. We practice (and preach!) balanced digital boundaries that support being fully present in offline while you grow your brand online.
OUR VIBE AT A GLANCE
Bread and Butter
We'll Always Order
Inbox Zero
We've Stopped Obsessing Over
Aesthetic Candles
Take My Money
Book The Trip
Words to Live By
Atomic Habits
A Game-Changing Read
A Seat At The Bar
Will Never Turn Down
KIND WORDS
“Xanthe has a magical way of making you feel deeply seen and understood and breaking down ideas super practically.”
I feel super solid in how to approach Instagram with intention again and I feel excited about what I’m putting out. If I had to summarize, afterward I feel confident, intentional, and understood! I also just ultimately feel like there was so much care on Xanthe’s part, like she really “got me” and it wasn’t generic advice, but specifically for me and my company.
Kaitlyn Kessler, Mindset + Business Coach
“The real-time support that Xanthe + Frank provide has been so impactful for moving us forward.”
Their approach is collaborative and offers both autonomy and clear guidance. We often joke that our meetings are like therapy sessions for business owners because the level of care Xanthe and Frank provide feels so supportive and encouraging.
Brittany, Founder, Fine Tune Pilates
“I've invested in many things, but nothing has compared to this.”
Courtney, Founder, Her Content Co.
Xanthe helped me on areas I didn't really expect her to and exceeded my expectations in so many ways. Not only that, but she feels just as genuine and intelligent when you talk to her 1:1 as when she shows up online, which is rare in this world.I feel even more excited to show up now because I feel like I have a longer-term plan and direction or reasoning behind it. Which only fuels my desire to communicate with my audience and stay consistent...I can't wait to invest in her and her wisdom again.
binge our content
Our online presence is a steady dose of unfiltered entrepreneurship, spicy takes on content marketing, big LA energy, doing FUN sh*t in community, doing ALL sh*t our own way, the tasty side of travel, our sunny apartment in Hollywood... and cocktail recipes. It's often unhinged, always honest, and forever a f*cking good time.
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