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Content confidence collection

Stacked with our three best-selling offers, Vibes With Value, Own Your Story, and Pop The Campaign, you'll learn everything you need to create stunning content that actually sells your services.

VIBES WITH VALUE (Reg. $250)
POP THE CAMPAIGN (Reg. $744)
OWN YOUR STORY (Reg. $140)

TOTAL VALUE: $1134 

Who is this course for?

What is included?

How do I access the course?

is this course live?

Whether it’s curating your environment for easier creation, learning best practices for different video styles, or understanding camera settings and filming principles, this course has you covered. If you’re looking for specific hacks for editing to music, equipment recommendations, and strategies for smarter production and organization, this is designed for you.

Who is this course for?

What is included?

How do I access the course?

is this course live?

  • Vibes with Value: A 2-hour video content workshop to elevate your visuals and streamline your production process with strategies for quick, easy, and stunning video content.
  • Pop the Campaign: A 3-day sales content course to create offer-specific content that sells out launches and supports your audience while sounding like you.
  • Own Your Story: An Instagram Stories course with daily prompts and aligned strategies to foster connections and confidently show up authentically.

Who is this course for?

What is included?

How do I access the course?

is this course live?

You'll receive a confirmation email with a direct link to access your Notion workbook. Keep an eye on your inbox—it’ll arrive within moments of completing your purchase!

Who is this course for?

What is included?

How do I access the course?

is this course live?

This course is a recording of the live workshop, so you’ll experience the same valuable content and actionable takeaways, delivered in an easy-to-follow format that you can access at your own pace.

the deets

Pairs well with

A 2-day video hook clinic packed with proven practices that will take your relationship with Reels from a one-night-stand to a lifelong romance.

This course is designed to answer the ever-present question, "Am I doing this right?" by teaching you exactly what works, what doesn’t, and why. 

iscover how to authentically sell your offers in a way that excites and motivates your clients to invest. No more awkward pivots from lifestyle content to sales.

Hostess
With
The

Mostess

Meet

Your

While you may know me as my nickname, The Content Queen, my actual name is Xanthe Appleyard. Some other titles I go by include: 

Public Relations Graduate, Creative Agency Founder, Content Marketing Strategist, Cute Food Brand Enthusiast, Helicopter Dog Mom, Amateur Bartender, Boutique Rental Host… 

But to that first point, it’s true – I’ve been creating content and managing social media for businesses since Instagram was invented. That was 13 years ago, by the way. I’ve learned a lot of things, but the most relevant one for this particular corner of the internet is this:

You can’t cheat, hack, outsmart, or frankly, keep up with, the algorithm. 

The good news? You CAN become an industry leader, community cultivator, and prolific, emboldened creator without it. 

My version of social media success doesn’t include viral videos, thousands of followers, trending sounds, or strict scheduling. It’s about community, relationships, ease, pleasure, and genuine excitement for showing up to share. 

I promise if you keep hangin' around here, that'll be your version, too.

XANTHE APPLEYARD
CONTENT COACH FOR CREATIVE LEADERS